Client Challenge
The organization faces a critical challenge with a predominantly masculine culture, requiring a strategic approach to address the gender imbalance. This culture is not perpetuated intentionally but exists due to unconscious biases deeply embedded in psychosocial norms, potentially leading to inadvertent reinforcement of patriarchal values. This environment risks diminishing gender sensitivity and inclusivity. Moreover, the current gender diversity policies are overly focused on regulatory compliance, lacking in fostering genuine cultural change. Management recognizes the imperative to evolve gender diversity and sensitivity from mere policy adherence to integral core values that shape the organization’s culture.
Growthsqapes' Approach
Our solutioning approach encompassed a comprehensive two-day workshop titled “Unveiling Layers: A Psychodynamic Approach to Gender Sensitivity and Inclusivity.” Day one focused on understanding unconscious gender dynamics, featuring activities like an unconscious bias quick test, delving into the psychodynamics of gender, and employing Freudian theories to analyze and dismantle unconscious biases and stereotypes. Day two transitioned to transformation and implementation, with hands-on exercises in gender-sensitive communication, conflict resolution simulations, and action planning for both organizational and personal commitment to gender inclusivity, culminating in the creation of a Gender Accountability Mechanism for Experience (GAME) to ensure sustained progress and cultural transformation, linked to organizational Balance Score Card (BSC).
Business Impact
The workshop ignited a revelation among leaders about ingrained biases, catalyzing a determined shift towards inclusive practices and a profound cultural transformation within the organization.