Essential Negotiation Skills
In today’s world of sales, no deal can be complete without negotiation. Sales professionals find it challenging to balance between improvement of margins and increasing the perceptive value of their offering for their customer. Hence, salespeople need to negotiate effectively across a range of increasingly complex business scenarios. World class negotiations are a learnable science which creates a differentiation from competition. By learning the skills to apply the science to the highest standards through structured sales training programs, both margins and value can be increased
To build the sales capability pertaining to commercial negotiations, this solution from GrowthSqapes is powered by 20 years of industry validated experience and contains the process of negotiations, the strategies and the psychology behind negotiations along with a unique insight into how buyers think and behave.
Objectives
- Improve negotiation skills and methods of sales team members.
- Create an organisation specific, unique and standard negotiation approach.
- Improve the adherence to negotiation process and cultivate a sales discipline.
- Enhance the value proposition and customer experience via negotiation.
Who Should Attend?
Sales professionals including Business Development Managers, Sales Managers and Key Account Managers in both B2B and B2C sales who need to be involved in commercial negotiations to close sales.
Key Learning for Participants
- Understand the constituents and steps involved in the process of negotiation.
- Understand the psychology of buyers and leverage the same to make progress in the deal.
- Learn to improve one’s negotiation outcomes by developing creative strategies.
- Recognize the tactics used by professional buyers and learn ways to overcome psychological traps.
Business Impact for Organization
- Increased role effectiveness of the sales team members.
- Improved margins and reduction in concessions.
- Better predictability of sales outcomes via improved value proposition.
- Positive impression and increased reputation in industry.
Design Elements
Delivery Elements
